• * * * * * 1 votes
     
    Branding, Creative 20.03.2009

    Recently Cheetos has gone to the extreme to promote their brand. Clearly with the adult demographics in mind, they have gone underground of sort. Some of their recent commericals promote social deviant behaviors that are questionable in our highest sense of moral values but nonetheless entertaining.

    My favorite is the commerical where a girl is presuaded by Papa Chester to throw in some cheetos into someone else’s dryer. Ahh, I love the sweet smell of civil disobidence in the morning!

    Here is the link to it on YouTube:

    http://www.youtube.com/watch?v=hokQnWm-rjM&feature=related

    and let’s not forget the soccer mom commerical:


    Check out other links like (warning, the site is very video heavy)

    http://www.cheetos.com

    and

    http://www.orangeunderground.com

    Go and check out they are up to…

    pap-chester1

    Posted by Jae @ 9:27 PM

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